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1. International and global marketing : concepts and cases / [edited by] Taylor W. Meloan, John L. Graham.

by Meloan, Taylor W | Graham, John L.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Irwin/McGraw Hill, c1998Other title: International & global marketing.Online access: Publisher description Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8INT] (1).

2. Fundamentals of selling : customers for life / Charles M. Futrell.

by Futrell, Charles.

Edition: 6th ed., International ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c1999Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: MED/074] (1).

3. Fundamentals of Marketing Stanton,William J. eng.

by Stanton, Wiliam J.

Edition: Seventh ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Singapore: McGraw Hill Books Company, 1985Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 STA] (5).

4. Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul.

by Guiltinan, Joseph P | Paul, Gordon W.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c1994Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 GUI] (2).

5. Marketing : concepts and applications / Charles D. Schewe, Reuben M. Smith. eng

by Schewe, Charles D, 1942- | Smith, Reuben M.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 1980Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 SCH] (1).

6. Marketing / Courtland L. Bovée, John V. Thill. eng

by Bovée, Courtland L | Thill, John V.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 1992Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 BOV] (1).

7. Consumer behavior : concepts and applications / David L. Loudon, Albert J. Della Bitta. eng

by Loudon, David L | Della Bitta, Albert J.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 1993Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8342 LOU] (1).

8. Direct marketing : an integrated approach / William J. McDonald.

by McDonald, William J., Ph. D.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c1998Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 MCD] (1).

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