Dr.H.S.Wanasinghe Library - SLIDA Library

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1.
The Market Research Toolbox : A Concise Guide for Beginners / Edward F. McQuarrie. English

by McQuarrie, Edward F [author.].

Edition: Fourth edition.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeles : SAGE, [2016]Copyright date: ©2016Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8/3MCQ] (1).

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2.
Marketing research : principles and applications / Melvin Crask, Richard J. Fox, Roy G. Stout. English

by Crask, Melvin | Fox, Richard J | Stout, R. Gene.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1995Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8/3 CRA] (1).

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3.
Marketing research / George Kress. English

by Kress, George.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice Hall, c1988Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8/3 KRE] (1).

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4.
Exploring marketing research / William G. Zikmund, Barry J. Babin. eng.

by Zikmund, William G | Babin, Barry J.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Mason, OH ; Thomson/South-Western, c2007Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 001.42 ZIK] (1).

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5.
The practice of marketing research [by] Anthony H. Davies. eng

by Davies, Anthony H. (Anthony Hawes).

Edition: Second editionMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: London, Heinemann [for] Communication Advertising and Marketing Education Foundation Ltd, 1983Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.83 DAV] (1).

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6.
Handbook of marketing research. Robert Ferber, editor-in-chief. eng

by Ferber, Robert, 1922-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 1974Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 FER] (1).

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7.
Marketing research : text and cases / K.L. McGown. eng

by McGown, K. L, 1943-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cambridge, Mass. : Winthrop Publishers, 1979Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.83 MCG] (1).

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