Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective/ Belch, George E. & Belch, Michael A. eng.
Material type:
TextLanguage: eng. Publication details: Boston: Irwin, 1995.Edition: 3rd edDescription: xxii, 762p.: ill; 28cmISBN: - 025613696
- 23 659. 1 BEL
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Lending Books
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Sri Lanka Institute of Development Administration | 659. 1 BEL (Browse shelf(Opens below)) | Available | 25131 |
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