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81.
|
Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr. eng
by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D. Edition: 8th ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : R.D. Irwin, 1984Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 MCC] (1).
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82.
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Winkler on marketing planning. Winkler, John. eng
by Winkler, John. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London, Associated Business Programmes Ltd.; Distributed by Cassell, 1972Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 WIN] (1).
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83.
|
Handbook of marketing research. Robert Ferber, editor-in-chief. eng
by Ferber, Robert, 1922-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, 1974Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 FER] (1).
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84.
|
International marketing / Philip R. Cateora. eng
by Cateora, Philip R. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : R.D. Irwin, 1983Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 CAT] (1).
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85.
|
Industrial marketing management / Robert W. Haas. eng
by Haas, Robert W. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : Kent Pub. Co., 1982Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 HAA] (1).
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86.
|
International marketing : making exports pay off / Erik Wiklund. eng
by Wiklund, Erik. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill Book Co., 1986Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 WIK] (1).
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87.
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Marketing: concepts and strategy [by] Martin L. Bell. eng
by Bell, Martin L. Edition: 2d ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Houghton Mifflin, 1972Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 BEL] (1).
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88.
|
Basic marketing : a managerial approach / E. Jerome McCarthy. eng
by McCarthy, E. Jerome (Edmund Jerome). Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : R. D. Irwin, 1975Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 MCC] (1).
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89.
|
Marketing research : text and cases / K.L. McGown. eng
by McGown, K. L, 1943-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Cambridge, Mass. : Winthrop Publishers, 1979Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.83 MCG] (1).
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90.
|
Marketing management : Analysis, planning and control Philip Kotler ... [et al.]. eng
by Kotler, Philip. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall of India , 1976Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 KOT] (1).
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91.
|
Fundamentals of marketing [by] William J. Stanton. eng
by Stanton, William J. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, McGraw-Hill 1975Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 STA] (1).
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92.
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Marketing principles / William G. Nickels. eng
by Nickels, William G. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1982Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 NIC] (1).
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93.
|
Marketing techniques for analysis and control / [by] Peter Allen. eng
by Allen, Peter, 1937-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Plymouth : Macdonald and Evans, 1977Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 ALL] (1).
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94.
|
Basic marketing; a managerial approach [by] E. Jerome McCarthy. eng
by McCarthy, E. Jerome (Edmund Jerome). Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill., R. D. Irwin, 1971Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 MCC] (1).
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95.
|
A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr., Lawrence X. Tarpey. eng
by Tarpey, Lawrence X | Peter, J. Paul | Donnelly, James H. Edition: Rev. ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Plano, Tex. : Business Publications, 1982Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 PET] (1).
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96.
|
Marketing / David L. Kurtz, Louis E. Boone. eng
by Kurtz, David L | Boone, Louis E. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chicago : Dryden Press, 1981Availability: No items available
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97.
|
Marketing for business growth. Levitt, Theodore. eng
by Levitt, Theodore, 1925-2006. Edition: 2d ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York: McGraw-Hill, 1974Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 LEV] (1).
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98.
|
The Barclays guide to marketing for the small business / Len Rogers. eng
by Rogers, Len. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford, UK ; Cambridge, Mass., USA : B. Blackwell, 1990Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: 658.8 ROG] (1).
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99.
|
Export instability and growth : problems and prospects for the developing economies / Premachandra Athukorala and Frank Cong Hiep Huynh. eng
by Athukorala, Prema-chandra | Huynh, Frank C. H. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London ; Wolfeboro, N.H. : Croom Helm, c1987Availability: Items available for loan: Sri Lanka Institute of Development Administration [Call number: X 382:658:8 ATH] (1).
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