Marketing / Courtland L. Bovée, John V. Thill. eng
By: Bovée, Courtland L.
Contributor(s): Thill, John V.
Material type:
BookSeries: McGraw-Hill series in marketing. Publisher: New York : McGraw-Hill, 1992Description: xxxi, 761, [100] p. : col. ill. ; 26 cm.ISBN: 0070067341.Subject(s): MarketingDDC classification: 658.8
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Sri Lanka Institute of Development Administration | 658.8 BOV (Browse shelf) | Available |
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| 658.8 BEL Marketing: concepts and strategy | 658.8 BER Marketing/ | 658.8 BOL Sales Management: | 658.8 BOV Marketing / | 658.8 BRI Marketing management and administrative action | 658.8 BUE Handbook of Modern Marketing | 658.8 BUR Promotion Management/ |
Includes bibliographical references and indexes.
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