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Marketing research / George Kress. English

By: Kress, George.

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BookPublisher: Englewood Cliffs, N.J. : Prentice Hall, c1988Edition: 3rd ed.Description: xviii, 380 p. : ill. ; 25 cm.ISBN: 0135584388.Subject(s): Marketing researchDDC classification: 658.8/3

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