Kress, George.

Marketing research / English George Kress. - 3rd ed. - Englewood Cliffs, N.J. : Prentice Hall, c1988. - xviii, 380 p. : ill. ; 25 cm.

Includes bibliographical references and index.

0135584388

87017408


Marketing research.

HF5415.2 / .K75 1988

658.8/3 / KRE

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