Dr.H.S.Wanasinghe Library - SLIDA Library catalog

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Jefkins, Frank William.

Public relations for marketing management / ENGLISH Frank Jefkins. - London : Macmillan, 1978. - x, 182 p. : graphs ; 23 cm. - Macmillan studies in marketing management .

Includes bibliographical references and index.

ISBN: 0333232445 : £8.95

LCCN: 79306596

Nat. Bib. No.: GB***

Subjects--Topical Terms:
Marketing--Management--Public relations.

LC Class. No.: HF5415.13 / .J44

Dewey Class. No.: 658.8/12 / JEF

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