000 00763cam a2200253 4500
999 _c9471
_d9471
003 OSt
005 20231201153028.0
008 740723s1975 nyua b 001 0 eng
010 _a
020 _a0070608628
040 _aSLIDA
_cSLIDA
_dSLIDA
041 _aeng
082 0 0 _a658.8
_223
_bSTA
100 1 _aStanton, William J.
245 1 0 _aFundamentals of marketing
_c[by] William J. Stanton.
_heng
250 _a4th ed.
260 _aNew York,
_bMcGraw-Hill
_c1975
300 _axvii, 752 p.
_billus.
_c21 cm.
504 _aIncludes bibliographical references.
650 0 _aMarketing.
650 0 _aMarketing
_xCase studies.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cLEN