000 00741cam a2200241 4500
999 _c9440
_d9440
003 OSt
005 20231201133950.0
008 720313s1972 maua b 001 0 eng
010 _a
020 _a0395041627
040 _aSLIDA
_cSLIDA
_dSLIDA
041 _aeng
082 0 0 _a658.8
_223
_bBEL
100 1 _aBell, Martin L.
245 1 0 _aMarketing: concepts and strategy
_c[by] Martin L. Bell.
_heng
250 _a2d ed.
260 _aBoston :
_bHoughton Mifflin,
_c1972.
300 _aviii, 961 p.
_billus.
_c24 cm.
504 _aIncludes bibliographical references.
650 0 _aMarketing
_xManagement.
906 _a7
_bcbc
_corignew
_d2
_encip
_f19
_gy-gencatlg
942 _2ddc
_cLEN