000 00755pam a2200229 4500
999 _c9428
_d9428
003 OSt
005 20231201130308.0
008 730802s1974 nyua b 001 0 eng
010 _a
020 _a0070204624
040 _aSLIDA
_cSLIDA
_dSLIDA
041 _aeng
082 0 0 _a658.8
_223
_bFER
100 1 _aFerber, Robert,
_d1922-
245 1 0 _aHandbook of marketing research.
_cRobert Ferber, editor-in-chief.
_heng
260 _aNew York :
_bMcGraw-Hill,
_c1974.
300 _axvii, 1322p;
_billus.
_c24 cm.
504 _aIncludes bibliographies.
650 0 _aMarketing research
_xHandbooks, manuals, etc.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cLEN