000 01091cam a2200289 a 4500
999 _c9414
_d9414
003 OSt
005 20231201121417.0
008 930317s1993 enka b 001 0 eng
010 _a
020 _a8173711356
040 _aSLIDA
_cSLIDA
_dSLIDA
041 _aeng
043 _ae------
082 0 0 _a658.8
_223
_bMAZ
100 1 _aMazur, Laura.
245 1 4 _aThe marketing challenge /
_c Laura Mazur, Annik Hogg.
_heng
250 _a1st Indian Publish
260 _aHyderabad:
_bUniversities Press,
_c1998.
300 _axvii, 298 p. :
_bill. ;
_c23 cm.
500 _a"The EIU series."
504 _aIncludes bibliographical references (p. 289-290) and index.
650 0 _aMarketing
_xManagement.
650 0 _aMarketing
_zEurope
_xManagement.
700 1 _aHogg, Annik.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cLEN