| 000 | 00815cam a2200241 4500 | ||
|---|---|---|---|
| 999 |
_c9377 _d9377 |
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| 003 | OSt | ||
| 005 | 20231201101222.0 | ||
| 008 | 710521s1971 nyua bs 001 0 eng | ||
| 020 | _a0030781655 | ||
| 040 |
_aSLIDA _cSLIDA _dSLIDA |
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| 041 | _aeng | ||
| 082 | 0 | 0 |
_a658.8 _223 _bKOT |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aMarketing decision making: a model building approach. _cKotler, Philip. _heng |
| 260 |
_aNew York : _bHolt, Rinehart and Winston , _c1971. |
||
| 300 |
_axi, 720 p. _billus. _c24 cm. |
||
| 490 | 0 | _aHolt, Rinehart and Winston marketing series | |
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing _xDecision making _xMathematical models. |
|
| 906 |
_a7 _bcbc _corignew _d2 _encip _f19 _gy-gencatlg |
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| 942 |
_2ddc _cLEN |
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