| 000 | 01090pam a2200301 a 4500 | ||
|---|---|---|---|
| 999 |
_c9369 _d9369 |
||
| 003 | OSt | ||
| 005 | 20231130160919.0 | ||
| 008 | 920728s1993 nyua b 001 0 eng | ||
| 010 | _a | ||
| 020 | _a0070387672 | ||
| 040 |
_aSLIDA _cSLIDA _dSLIDA |
||
| 041 | _aeng | ||
| 043 | _an-us--- | ||
| 082 | 0 | 0 |
_a658.8342 _223 _bLOU |
| 100 | 1 | _aLoudon, David L. | |
| 245 | 1 | 0 |
_aConsumer behavior : _bconcepts and applications / _cDavid L. Loudon, Albert J. Della Bitta. _heng |
| 250 | _a4th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c1993. |
||
| 300 |
_axxiii, 788 p. : _bill. (some col.) ; _c27 cm. |
||
| 440 | 0 | _aMcGraw-Hill series in marketing | |
| 504 | _aIncludes bibliographical references (p. 733-782) and index. | ||
| 650 | 0 | _aConsumer behavior. | |
| 650 | 0 |
_aConsumer behavior _zUnited States _xCase studies. |
|
| 700 | 2 | _aDella Bitta, Albert J. | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cLEN |
||