000 | 00835cam a2200265 i 4500 | ||
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999 |
_c9312 _d9312 |
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003 | OSt | ||
005 | 20231130120706.0 | ||
008 | 770413s1976 enka b 001 0 eng | ||
010 | _a | ||
020 | _a0333198204 | ||
020 |
_a0333198212 _qpbk. |
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040 |
_aSLIDA _cSLIDA _dSLIDA |
||
041 | _aeng | ||
082 | 0 | 0 |
_a658.8 _223 _bMAR |
245 | 0 | 0 |
_aMarketing : _btheory and practice / _cedited by Michael J. Baker. _heng |
260 |
_aLondon : _bMacmillan, _c1976. |
||
300 |
_ax, 177 p. : _bill. ; _c22 cm. |
||
490 | 0 | _aMacmillan studies in marketing management | |
504 | _aIncludes bibliographies and index. | ||
650 | 0 | _aMarketing. | |
700 | 1 |
_aBaker, Michael J., _d1935- |
|
906 |
_a7 _bcbc _corignew _d3 _encip _f19 _gy-gencatlg |
||
942 |
_2ddc _cLEN |