| 000 | 01056cam a22002534a 4500 | ||
|---|---|---|---|
| 999 |
_c5098 _d5098 |
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| 001 | 14292275 | ||
| 003 | OSt | ||
| 005 | 20231009144154.0 | ||
| 008 | 060308s2007 ohua b 001 0 eng | ||
| 020 | _a0324320884 (hbk. : student ed.) | ||
| 040 |
_aSLIDA _cSLIDA _bSLIDA |
||
| 082 |
_223 _a001.42 _bZIK |
||
| 100 | 1 | _aZikmund, William G. | |
| 245 | 1 | 0 |
_aExploring marketing research / _cWilliam G. Zikmund, Barry J. Babin. _heng. |
| 250 | _a9th ed. | ||
| 260 |
_aMason, OH ; _bThomson/South-Western, _cc2007. |
||
| 300 |
_axxi, 698 p. : _bchiefly col. ill. ; _c29 cm. |
||
| 500 | _a28995 | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing research. | |
| 700 | 1 | _aBabin, Barry J. | |
| 906 |
_a7 _bcbc _corigcop _d3 _eepcn _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cLEN |
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