000 02047cam a2200325 i 4500
999 _c4892
_d4892
001 18137151
003 OSt
005 20230925155408.0
008 140502s2016 njua b 001 0 eng
020 _a9780133797190 (alk. paper)
040 _aSLIDA
_bSLIDA
_cSLIDA
082 0 0 _a338. 04092
_223
_bBAR
100 1 _aBarringer, Bruce R.
245 1 0 _aEntrepreneurship :
_bsuccessfully launching new ventures /
_cBarringer,Bruce R. , Ireland, R. Duane.
_heng.
250 _aFifth Edition.
260 _aBoston :
_bPearson,
_c2016.
300 _axix, 568 p. :
_bcolor illustrations ;
_c28 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and indexes.
505 0 _aPreface/introduction -- Decision to become and entrepreneur -- Introduction to entrepreneurship -- Recognizing opportunities and generating ideas -- Feasibility analysis -- Writing a business plan -- Industry and competitor analysis -- Developing an effective business model -- Moving from an idea to an entrepreneurial firm -- Preparing the proper ethical and legal foundation -- Assessing a new venture's financial strength and viability -- Building a new-venture team -- Getting financing or funding -- Managing and growing an entrepreneurial firm -- Unique marketing issues -- The importance of intellectual property -- Preparing for and evaluating the challenges of growth -- Strategies for firm growth -- Franchising -- Glossary -- Bibliographic references/index.
650 0 _aEntrepreneurship.
650 0 _aNew business enterprises.
700 1 _aIreland, R. Duane.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cLEN