000 01539cam a22003494a 4500
999 _c233
_d233
001 29763
005 20230920150350.0
008 060504s2007 njua b 001 0 eng
010 _a
020 _a8131709582
040 _aSLIDA
_cSLIDA
_dSLIDA
041 _aeng.
082 _a658.802
_223
_bKOT
100 1 _aKotler, Philip.
245 1 0 _aMarketing in the Public Sector :
_ba roadmap for improved performance /
_cKotler, Philip. & Lee, Nancy.
_heng.
260 _aNew Delhi:
_bDorling Kindersley,
_c2007.
300 _axv, 332 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 291-308) and index.
650 0 _aGovernment productivity.
650 0 _aPublic administration
_xCitizen participation.
650 0 _aAdministrative agencies
_xManagement.
700 1 _aLee, Nancy,
_d1945-
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip0613/2006015053.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cLEN