| 000 | 01190cam a2200289 a 4500 | ||
|---|---|---|---|
| 999 |
_c1917 _d1917 |
||
| 001 | 12964560 | ||
| 003 | OSt | ||
| 005 | 20200123151926.0 | ||
| 008 | 021011s2002 njua 001 0 eng d | ||
| 010 | _a 2002512916 | ||
| 020 | _a0471225819 | ||
| 035 | _a(OCoLC)ocm50685666 | ||
| 040 |
_aNJM _cNJM _dDPL _dDLC |
||
| 042 | _alccopycat | ||
| 050 | 0 | 0 |
_aHF5823 _b.Z95 2002 |
| 086 |
_2SLIDA _aMED/060 |
||
| 100 | 1 | _aZyman, Sergio. | |
| 245 | 1 | 4 |
_aThe end of advertising as we know it / _cSergio Zyman, with Armin Brott. |
| 260 |
_aHoboken, NJ : _bJohn Wiley & Sons, _cc2002. |
||
| 300 |
_a239 p. : _bill. ; _c23 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aAdvertising. | |
| 700 | 1 | _aBrott, Armin A. | |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/wiley045/2002512916.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley038/2002512916.html |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/wiley031/2002512916.html |
| 906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cLEN |
||