Basic marketing : concepts and decisions / Richard T. Hise, Peter L. Gillett, John K. Ryans, Jr. eng
By: Hise, Richard T.
Contributor(s): Gillett, Peter L [joint author.] | Ryans, John K [joint author.].
Material type:
BookPublisher: Cambridge, Mass. : Winthrop Publishers, 1979Description: xix, 572 p. : ill. ; 24 cm.ISBN: 0876260563 .Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Call number | Status | Date due |
|---|---|---|---|---|
Lending Books
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Sri Lanka Institute of Development Administration | 658.8 BAS (Browse shelf) | Available |
Includes bibliographical references and indexes.
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