By Zeithaml, Valarie A.. New Delhi: McGraw-Hill, 2008 . xxvii, 708 p. : 27 cm.. 0070660077
]]>By Zeithaml, Valarie A.. New Delhi McGraw-Hill, 2013 . xxxi, 711p. : 26 cm.. 9781259026812
]]>By Rust, Roland T.. New York : Addison Wesley Longman, Inc, 1999 . xx, 508 p. : 24 cm.. 0321055918
]]>By Payne, Adrian.. New Delhi: Prentice Hall, 2000 . x, 253 p. : 23 cm.. 8120309146
]]>By Lovelock, Christopher H.. Boston : Prentice Hall, 2011 . xxii, 626 p. : 29 cm.. 9780136107217 | 0136107214
]]>By Clow, Kenneth E.. Cincinnati, Ohio : Atomic Dog Pub., 2004 . xii, 460 p. : , Kurtz's name appears first on the earlier edition. 28 cm.. 1592600468 (pbk.)
]]>By Zeithaml, Valarie A.. New Delhi: McGraw-Hill, 2011 . xxviii, 708 p. : 26 cm.. 9780070700994
]]>Cambridge : Cambridge University Press, 2005 . xiv, 362 p. : 25 cm.. 0521606519 (pbk.) | 9780521606516 (pbk.)
]]>By Yip, George S.. Upper Saddle River, N.J. : Prentice Hall, 2003 . xix, 299 p. : 24 cm.. 0130179175
]]>By Ochel, Wolfgang.. London : Pinter Publishers , 1987 . 160 p. : , "For the Commission of the European communities." | Includes indexes. 24 cm.. 0813305802
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