The Barclays guide to marketing for the small business / eng
Len Rogers.
- Oxford, UK ; Cambridge, Mass., USA : B. Blackwell, 1990.
- xv, 223 p. : ill. ; 22 cm.
- Barclays small business series .
Includes bibliographical references (p. 218-219).
0631172467 0631172475 (pbk.)
Marketing--Management. Small business--Management.