Greer, Thomas V. Cases in marketing : orientation, analysis, and problems / eng Thomas V. Greer. - 3rd ed. - New York : London : Macmillan ; Collier Macmillan Publishers, 1983. - xiii, 366 p. : ill. ; 24 cm. Includes bibliographical references. ISBN: 002347100X (pbk.) LCCN: Subjects--Topical Terms: Marketing--Case studies. Dewey Class. No.: 658.8 / GRE