CIM Practice &Revision Kit:  Marketing Fundamentals/  English. 
Paul Brittain, David Person and Richard Mayer. 
 - London:  BPP Publishing Limited,  1998. 
 - xx,166p.:  ill.;  29cm. 
<br/><br/><label>ISBN: </label>0751749532 
<br/><br/><label>Dewey Class. No.: </label>658.8  / CHA