Exploring corporate strategy / Text and Cases
Gerry Johnson, Kevan Scholes, Richard Whittington.
- 7th ed.
- Harlow, Essex, England ; New York : FT/Prentice Hall, c2005.
- xxxvi, 1033 p. : ill. (some col.) ; 27 cm.
Includes bibliographical references and indexes.
0273687395 (pbk. : text only) 0273687344 (text and cases)
2005277165
Business planning. Strategic planning. Business planning--Case studies. Strategic planning--Case studies.