Payne, Adrian. <br/><br/>
The Essence of Services Marketing/  eng. 
Payne, Adrian. 
 - New Delhi:  Prentice Hall,  2004. 
 - x, 253p.:  ill;  22cm. 
<br/><br/><label>ISBN: </label>8120309146 
<br/><br/><label>Dewey Class. No.: </label>658.802  / PAY