Baker, Michael J.,  1935- <br/><br/>
Marketing :  an introductory text / 
Michael J. Baker. 
 - 3d ed. 
 - London :  Macmillan,  1979. 
 - xxiv, 488 p. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/>Bibliography: p. [475]-480. 
<br/><br/><label>ISBN: </label>0333236394 :  £12.00 0333236408 (pbk.) 
<br/><br/><label>LCCN: </label>80453257  
<br/><br/><label>Nat. Bib. No.: </label>GB*** 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .B275 1979 
<br/><br/><label>Dewey Class. No.: </label>658.8  / BAK