Graham, Douglas,  1950- <br/><br/>
Ideation :  the birth and death of ideas / 
Douglas Graham, Thomas T. Bachman. 
 - Hoboken, N.J. :  John Wiley & Sons, Inc.,  c2004. 
 - xv, 240 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 225-230) and index. 
<br/><br/>Section A: Introduction: why ideas matter -- The mothers and fathers of invention -- Taxonomy of innovation -- Section B: The life cycle of ideas. Innovate: the birth of an idea -- Register: the first step for every new idea -- Protect: ensure recognition and reward -- Develop: improve your idea -- Value: what is your idea worth -- Market: finding investors and customers -- The death of an idea -- Section C: The innovation industry. A call to action -- The individual innovation imperative -- The corporate innovation imperative -- Academic innovation imperative -- Creative innovation imperative -- The global innovation imperative -- Section D: A vision for the future. The providers, merchants, and consumers of innovation. 
<br/><br/><label>ISBN: </label>0471479446 (cloth) 
<br/><br/><label>LCCN: </label>2003023870 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Creative ability.<br/>Creative ability in business.<br/>Intellectual property.
<br/><br/><label>LC Class. No.: </label>BF408  / .G664 2004 
<br/><br/><label>Dewey Class. No.: </label>153.2 
<br/><br/><label>Gov. Doc. Class. No.: </label>MED/090