Kim, W.C. <br/><br/>
Blue Ocean Strategy : How to create Uncontested Market Space and make the competition Irrelevant 
Mauborgne, R. 
 - Massachusetts:  Harvard Business review Press;  2015. 
 - xxviii,287p.:  ill.;  24.5cm. 
<br/><br/><label>ISBN: </label>9781625274496 
<br/><br/><label>Dewey Class. No.: </label>658.802  / KIM