Wells, William. <br/><br/>
Advertising:  Principles and Practice/  English 
Wells, William. 
 -  Prentice Hall,  1999. 
 - xvi,562p.:  28cm. 
<br/><br/><label>ISBN: </label>0130835714 
<br/><br/><label>Dewey Class. No.: </label>659.1  / WEL