Marketing : concepts and applications / Charles D. Schewe, Reuben M. Smith. eng
By: Schewe, Charles D.
Contributor(s): Smith, Reuben M.
Material type:
BookSeries: McGraw-Hill series in marketing.Publisher: New York : McGraw-Hill, 1980Description: xxii, 665 p. : ill. ; 24 cm.ISBN: 007055272X :.Subject(s): Marketing | Marketing -- Problems, exercises, etcDDC classification: 658.8
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Sri Lanka Institute of Development Administration | 658.8 SCH (Browse shelf) | Available |
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| 658.8 ROG The Barclays guide to marketing for the small business / | 658.8 SAM The ABC of Export marketing/ | 658.8 SCH Marketing: | 658.8 SCH Marketing : | 658.8 SHA Competitive marketing : | 658.8 SMI Marketing for small business : | 658.8 SMI Marketing for Small Business/ |
Includes bibliographies and index.
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