Contemporary Advertising/ William F Arens. English.
Material type:
BookPublisher: Delhi: Tata McGraw-Hill Companies,Inc, 1982Description: xxxiv,614p.: ill.; 24cm.ISBN: 0070667667.DDC classification: 659.1
| Item type | Current location | Call number | Status | Date due |
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Sri Lanka Institute of Development Administration | 659.1 ARE (Browse shelf) | Available |
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| 659.235:658 OBR Management Information systems/ | 659.239:35.06 NAT ICT Solutions for Good governace/ | 659.1/094 LAM Advertising, competition, and market conduct in oligopoly over time : | 659.1 ARE Contemporary Advertising/ | 659.1 BUR Promotion Management/ | 659.1 DUN Successful public relations: | 659.1 JEF Introduction to Marketing, Advertising and Public Relations/ |
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