Strategic social marketing / Jeff French & Ross Gordon. English
By: French, Jeff [author.].
Contributor(s): Gordon, Ross (Lecturer in marketing).
Material type:
BookPublisher: London : SAGE Publications Ltd, 2015Copyright date: ©2015Description: xvii, 429 pages : illustrations ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 1446248615; 9781446248614; 9781446248621 paperback.Subject(s): Social marketing | Social marketingDDC classification: 658.8
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Sri Lanka Institute of Development Administration General Stacks | 658.8FRE (Browse shelf) | Available |
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| Reorganisation zur Prozessorientierung / | 001.30285 Advancing digital humanities : | 1202 Academic departments : | 658.8FRE Strategic social marketing / | 658.8LEE Social marketing : |
Includes bibliographical references and index.
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