International marketing / Philip R. Cateora. English
By: Cateora, Philip R.
Material type:
BookPublisher: Homewood, IL : Irwin, c1990Edition: 7th ed.Description: xxiii, 870 p. : ill. ; 24 cm.ISBN: 0256079536; 0256083975 (Int'l student ed.).Subject(s): Export marketing | International business enterprisesDDC classification: 658.8/48
| Item type | Current location | Call number | Status | Date due |
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Lending Books
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Sri Lanka Institute of Development Administration | 658.8/48 CAT (Browse shelf) | Available |
Includes bibliographical references (p. 846-852) and indexes.
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