International marketing strategy : analysis, development, and implementation / Chris Phillips, Isobel Doole, and Robin Lowe. English
By: Phillips, Chris.
Contributor(s): Doole, Isobel | Lowe, Robin.
Material type:
BookPublisher: London ; New York : Routledge, 1994Description: xx, 508 p. : ill. ; 26 cm.ISBN: 0415089840; 0415089859 (pbk.).Subject(s): Export marketing -- Management | Export marketing -- Management -- Case studiesDDC classification: 658.8/48
| Item type | Current location | Call number | Status | Date due |
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Sri Lanka Institute of Development Administration | 658.8/48 PHI (Browse shelf) | Available |
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| 658.8/48 CAT International marketing / | 658.8/48 CZI International marketing / | 658.8/48 INT International marketing and export management / | 658.8/48 PHI International marketing strategy : | 658.8/48 TER International marketing / | 658.8/5 KUR Professional selling / | 658.8 AAK Strategic Market Management/ |
Includes bibliographical references and index.
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