The portable MBA in marketing / Alexander Hiam, Charles D. Schewe. ENGLISH
By: Hiam, Alexander.
Contributor(s): Schewe, Charles D.
Material type:
BookSeries: The Portable MBA series. Publisher: New York : J. Wiley, c1992Description: xiv, 464 p. : ill. ; 26 cm.ISBN: 047154728X :.Subject(s): Marketing -- ManagementDDC classification: 658.8 Online resources: Table of Contents | Publisher description
| Item type | Current location | Call number | Status | Date due |
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Sri Lanka Institute of Development Administration | 658.8 HIA (Browse shelf) | Available |
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| 658.8 GUI Marketing Management: | 658.8 GUI Marketing management : | 658.8 HAA Industrial marketing management / | 658.8 HIA The portable MBA in marketing / | 658.8 INT Introducing Marketing | 658.8 JAI Cases in marketing management / | 658.8 JAI Cases in marketing management / |
Includes bibliographical references (p. 451-452) and index.
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