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Consumer behavior / Harold W. Berkman, Jay D. Lindquist, M. Joseph Sirgy.

By: Berkman, Harold W.

Contributor(s): Lindquist, Jay D | Sirgy, M. Joseph.

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BookPublisher: Lincolnwood, Ill. : NTC Business Books, c1997Description: xxv, 626 p. : ill. (some col.) ; 24 cm.ISBN: 0844236748.Subject(s): Consumer behaviorDDC classification: 658.8/342

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