Principles & practice of marketing / Jim Blythe.
By: Blythe, Jim.
Material type:
BookPublisher: Los Angeles : Sage, 2014Edition: 3rd edition.Description: xxvii, 772 pages : color illustrations ; 27 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781446274002 (pbk.); 9781446273999 (hardback).Other title: Principles and practice of marketing.Subject(s): Marketing
| Item type | Current location | Call number | Status | Date due |
|---|---|---|---|---|
Lending Books
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Sri Lanka Institute of Development Administration | 658.8BLY (Browse shelf) | Available |
Includes bibliographical references and index.
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