Applications in basic marketing. (Record no. 1915)

000 -LEADER
fixed length control field 02558cas a2200577 a 4500
001 - CONTROL NUMBER
control field 10870227
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200123151035.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 900615c19909999mauar b 0 a0eng c
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number sn 92028178
022 0# - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 1099-5579
ISSN-L 1099-5579
Source 1
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm22638336
040 ## - CATALOGING SOURCE
Original cataloging agency OSS
Language of cataloging eng
Transcribing agency OSS
Modifying agency IUL
-- NST
-- DLC
-- NSD
-- LVB
-- OCLCQ
-- DLC
-- NLGGC
-- OCLCG
-- OCLCQ
-- TULIB
-- OCLCQ
-- OCLCO
-- OCLCF
-- OCLCO
-- GILDS
-- OCLCO
-- OCLCQ
-- OCLCA
042 ## - AUTHENTICATION CODE
Authentication code pcc
-- nsdp
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5410
Item number .A67
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/005
Edition number 20
086 ## - GOVERNMENT DOCUMENT CLASSIFICATION NUMBER
Number source SLIDA
Classification number MED/043
210 0# - ABBREVIATED TITLE
Abbreviated title Appl. basic mark.
222 #0 - KEY TITLE
Key title Applications in basic marketing
245 00 - TITLE STATEMENT
Title Applications in basic marketing.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Homewood, IL :
Name of publisher, distributor, etc. Irwin,
Date of publication, distribution, etc. ©1990-
300 ## - PHYSICAL DESCRIPTION
Extent volumes :
Other physical details illustrations ;
Dimensions 26 cm
310 ## - CURRENT PUBLICATION FREQUENCY
Current publication frequency Annual
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
362 0# - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION
Dates of publication and/or sequential designation 1990-
500 ## - GENERAL NOTE
General note Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005>
500 ## - GENERAL NOTE
General note Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
520 ## - SUMMARY, ETC.
Summary, etc. "Clippings from the popular business press."
580 ## - LINKING ENTRY COMPLEXITY NOTE
Linking entry complexity note Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Latest issue consulted: 2004/2005.
590 ## - LOCAL NOTE (RLIN)
Local note Earlier selection Decision based on 1990
590 ## - LOCAL NOTE (RLIN)
Local note Title from title page.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Form subdivision Periodicals.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
Form subdivision Periodicals.
650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Form subdivision Périodiques.
650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Coupures de presse
Form subdivision Périodiques.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
Source of heading or term fast
Authority record control number or standard number (OCoLC)fst01010167
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
Source of heading or term fast
Authority record control number or standard number (OCoLC)fst01010209
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
Source of heading or term gtt
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Periodicals.
Source of term fast
Authority record control number (OCoLC)fst01411641
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Periodicals.
Source of term lcgft
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome)
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Perreault, William D.,
Titles and other words associated with a name Jr.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome).
Title of a work Basic marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome).
Title of a work Essentials of marketing.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Online version:
Title Applications in basic marketing
Record control number (OCoLC)748988109
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c serials
d 2
e ncip
f 19
g n-oclcserc
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Lending Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Inventory number Full call number Barcode Date last seen Price effective from Koha item type
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