000 -LEADER |
fixed length control field |
02558cas a2200577 a 4500 |
001 - CONTROL NUMBER |
control field |
10870227 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200123151035.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
900615c19909999mauar b 0 a0eng c |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
sn 92028178 |
022 0# - INTERNATIONAL STANDARD SERIAL NUMBER |
International Standard Serial Number |
1099-5579 |
ISSN-L |
1099-5579 |
Source |
1 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)ocm22638336 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
OSS |
Language of cataloging |
eng |
Transcribing agency |
OSS |
Modifying agency |
IUL |
-- |
NST |
-- |
DLC |
-- |
NSD |
-- |
LVB |
-- |
OCLCQ |
-- |
DLC |
-- |
NLGGC |
-- |
OCLCG |
-- |
OCLCQ |
-- |
TULIB |
-- |
OCLCQ |
-- |
OCLCO |
-- |
OCLCF |
-- |
OCLCO |
-- |
GILDS |
-- |
OCLCO |
-- |
OCLCQ |
-- |
OCLCA |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
-- |
nsdp |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5410 |
Item number |
.A67 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8/005 |
Edition number |
20 |
086 ## - GOVERNMENT DOCUMENT CLASSIFICATION NUMBER |
Number source |
SLIDA |
Classification number |
MED/043 |
210 0# - ABBREVIATED TITLE |
Abbreviated title |
Appl. basic mark. |
222 #0 - KEY TITLE |
Key title |
Applications in basic marketing |
245 00 - TITLE STATEMENT |
Title |
Applications in basic marketing. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Homewood, IL : |
Name of publisher, distributor, etc. |
Irwin, |
Date of publication, distribution, etc. |
©1990- |
300 ## - PHYSICAL DESCRIPTION |
Extent |
volumes : |
Other physical details |
illustrations ; |
Dimensions |
26 cm |
310 ## - CURRENT PUBLICATION FREQUENCY |
Current publication frequency |
Annual |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
362 0# - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION |
Dates of publication and/or sequential designation |
1990- |
500 ## - GENERAL NOTE |
General note |
Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005> |
500 ## - GENERAL NOTE |
General note |
Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"Clippings from the popular business press." |
580 ## - LINKING ENTRY COMPLEXITY NOTE |
Linking entry complexity note |
Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. |
588 ## - SOURCE OF DESCRIPTION NOTE |
Source of description note |
Latest issue consulted: 2004/2005. |
590 ## - LOCAL NOTE (RLIN) |
Local note |
Earlier selection Decision based on 1990 |
590 ## - LOCAL NOTE (RLIN) |
Local note |
Title from title page. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
Form subdivision |
Periodicals. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Management |
Form subdivision |
Periodicals. |
650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
Form subdivision |
Périodiques. |
650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Coupures de presse |
Form subdivision |
Périodiques. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst01010167 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Management. |
Source of heading or term |
fast |
Authority record control number or standard number |
(OCoLC)fst01010209 |
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
Source of heading or term |
gtt |
655 #7 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Periodicals. |
Source of term |
fast |
Authority record control number |
(OCoLC)fst01411641 |
655 #7 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Periodicals. |
Source of term |
lcgft |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
McCarthy, E. Jerome |
Fuller form of name |
(Edmund Jerome) |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Perreault, William D., |
Titles and other words associated with a name |
Jr. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
McCarthy, E. Jerome |
Fuller form of name |
(Edmund Jerome). |
Title of a work |
Basic marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
McCarthy, E. Jerome |
Fuller form of name |
(Edmund Jerome). |
Title of a work |
Essentials of marketing. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Relationship information |
Online version: |
Title |
Applications in basic marketing |
Record control number |
(OCoLC)748988109 |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
serials |
d |
2 |
e |
ncip |
f |
19 |
g |
n-oclcserc |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Lending Books |