Rogers, Len.

The Barclays guide to marketing for the small business / eng Len Rogers. - Oxford, UK ; Cambridge, Mass., USA : B. Blackwell, 1990. - xv, 223 p. : ill. ; 22 cm. - Barclays small business series .

Includes bibliographical references (p. 218-219).

0631172467 0631172475 (pbk.)




Marketing--Management.
Small business--Management.

658.8 / ROG

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