Stanton, William J.
Fundamentals of marketing eng [by] William J. Stanton. - 4th ed. - New York, McGraw-Hill 1975 - xvii, 752 p. illus. 21 cm.
Includes bibliographical references.
0070608628
Marketing.
Marketing--Case studies.
658.8 / STA
Fundamentals of marketing eng [by] William J. Stanton. - 4th ed. - New York, McGraw-Hill 1975 - xvii, 752 p. illus. 21 cm.
Includes bibliographical references.
0070608628
Marketing.
Marketing--Case studies.
658.8 / STA