Dr.H.S.Wanasinghe Library - SLIDA Library catalog

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Marketing management : Analysis, planning and control eng Philip Kotler ... [et al.]. - 3rd ed. - New Delhi : Prentice Hall of India , 1976. - xi, 527 p. : ill. ; 25 cm.

Includes bibliographical references and indexes.

LCCN:

Subjects--Topical Terms:
Marketing--Management.
Marketing--Asia--Case studies.

Dewey Class. No.: 658.8 / KOT

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