Britt, Steuart Henderson, 1907-
Marketing management and administrative action eng [compiled by] Steuart Henderson Britt [and] Harper W. Boyd, Jr. - 3d ed. - New York : McGraw-Hill , 1973. - xiii, 693 p. illus. 22 cm.
Includes bibliographical references.
0070079226 0070079218 (pbk.)
Marketing--Management.
658.8 / BRI
Marketing management and administrative action eng [compiled by] Steuart Henderson Britt [and] Harper W. Boyd, Jr. - 3d ed. - New York : McGraw-Hill , 1973. - xiii, 693 p. illus. 22 cm.
Includes bibliographical references.
0070079226 0070079218 (pbk.)
Marketing--Management.
658.8 / BRI