Marketing / eng
Eric N. Berkowitz ... [et al.].
- 3rd ed.
- Homewood, IL : Irwin, 1992.
- xxiv, 791 p. : ill. (some col.) ; 26 cm. + 1 v. (iii, 24 p. : ill. ; 26 cm) ₊ 1 computer disk
Rev. ed. of: Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius.
Includes bibliographical references and indexes.
025609182X
Marketing.
658.8 / MAR
Rev. ed. of: Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius.
Includes bibliographical references and indexes.
025609182X
Marketing.
658.8 / MAR