Greer, Thomas V.
Cases in marketing : orientation, analysis, and problems / eng Thomas V. Greer. - 3rd ed. - New York : London : Macmillan ; Collier Macmillan Publishers, 1983. - xiii, 366 p. : ill. ; 24 cm.
Includes bibliographical references.
002347100X (pbk.)
Marketing--Case studies.
658.8 / GRE
Cases in marketing : orientation, analysis, and problems / eng Thomas V. Greer. - 3rd ed. - New York : London : Macmillan ; Collier Macmillan Publishers, 1983. - xiii, 366 p. : ill. ; 24 cm.
Includes bibliographical references.
002347100X (pbk.)
Marketing--Case studies.
658.8 / GRE