Johnson, Gerry.

Exploring corporate strategy : text & cases / Gerry Johnson, Kevan Scholes. - Harlow, England ; New York : Financial Times Prentice Hall, 1989. - xxi, 575 p. : ill. (some col.) ; 24 cm.

Includes bibliographical references and indexes.

0132964198 9780132964197

2001041184


Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.

HD30.28 / .J648 2002b

658.4 / JOH

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