Global and transnational business : strategy and management /
George Stonehouse ... [et al.].
- Chichester, West Sussex, England : New York : Wiley, 2001
- xvi, 463 p. : ill. ; 25 cm.
Includes bibliographical references and index.
0471988197 (alk. paper)
99059516
International business enterprises--Management.
Strategic planning.
Marketing--Management.
Competition, International.
HD62.4 / .G528 2000
658.4
Includes bibliographical references and index.
0471988197 (alk. paper)
99059516
International business enterprises--Management.
Strategic planning.
Marketing--Management.
Competition, International.
HD62.4 / .G528 2000
658.4