Akoorie, Michèle.
International business strategy : a New Zealand perspective / Michèle E.M. Akoorie, Joanna Scott-Kennel. - Auckland, N.Z. : Pearson Prentice Hall, 2005. - 390 p. : ill., maps ; 26 cm.
"A lecturer's guide on CD-Rom, with PowerPoint (TM) slides to accompany the text ... is available to adopters of the text"--Back cover.
Includes bibliographical references and index.
1877258865 (pbk.) 9781877258862 (pbk.)
Pearson Education New Zealand
2008426603
International business enterprises--Management--New Zealand.
International business enterprises--Management--New Zealand--Case studies.
Globalization--Economic aspects.
Competition, International.
HD62.4 / .A385 2005
658
International business strategy : a New Zealand perspective / Michèle E.M. Akoorie, Joanna Scott-Kennel. - Auckland, N.Z. : Pearson Prentice Hall, 2005. - 390 p. : ill., maps ; 26 cm.
"A lecturer's guide on CD-Rom, with PowerPoint (TM) slides to accompany the text ... is available to adopters of the text"--Back cover.
Includes bibliographical references and index.
1877258865 (pbk.) 9781877258862 (pbk.)
Pearson Education New Zealand
2008426603
International business enterprises--Management--New Zealand.
International business enterprises--Management--New Zealand--Case studies.
Globalization--Economic aspects.
Competition, International.
HD62.4 / .A385 2005
658